Online marketing course

December 25th, 2007

The first task you should do is to know day-to-day operation and experience of the online marketing course or program            
1 How skilled do you need to be at reading, taking exams, managing your own time? What are the learning skills you need for success in this online marketing course/ program?

Is there an orientation course or some instructional tutorial available to help you prepare for learning online?
            2 What is the type of material you'll cover in the course/program? Why is it important to the field or to your profession?

Is the content current and relevant or is the syllabus filled only with old citations? Is the required textbook's publication date within the last three to five years?

3 Is the content relevant, well-organized and presented in an interesting manner?

Is it easy for you to read? Are there options for learning in addition to reading? Are there helpful explanations or other interactions that help clarify concepts? Do you see examples that you can apply to your life or work?
            4 How do you get started and connect with the supplier? Are the complete instructions and registration procedures and services available online?

Is it easy to register? Can you track your registration? How do you order books or other needed supplies? How to you access advising or financial aid services?
            5 How do you get help during the marketing course (technical assistance or content expertise)?

If you have questions, who do you contact and how? What is the response time? Is there instructor assistance if you have problems during the course/program? Is that free or an additional cost?
            6 Are there optional paths to learning? Can you personalize the course for maximum benefit or is it one size fits all?

If you are having a problem, are there links to remediation? If the course is too easy for you, is there a way to learn more in-depth?
            7 Are various approaches to learning styles included - reading, doing, listening, viewing, demonstrating competency?

Is the way you like to learn a major or minor part of the course? (e.g., if you need pictures to understand concepts, are there sufficient pictures for you?) Are you willing to adapt your learning style to this course/program if it is different?
            8 How is communication conducted during the marketing course?

            9 Are there a required number of “check-ins” online (e.g. you must login every day or five days out of seven) and are they reasonable?

            10 Do you have frequent and sustainable opportunities to communicate with teachers, content experts, process experts, and other students as needed?